Social media has been around for over a decade, yet most employers still miss the mark when it comes to using it effectively for recruitment. While top talent spends hours online, few companies convert this engagement into successful hires. In this session, we will reveal where most go wrong—and how you can get it right. Expect practical insights, proven tactics, and a fresh take on social sourcing that delivers real results.
What to expect:
- The importance of passive candidates, why they have to be a core part of hiring strategies
- The most common mistakes companies make with social recruiting—and how to avoid them
- Actionable strategies to improve outreach, engagement, and candidate conversion rates
- Real-world examples of how to transform passive social media users into active job applicants

Agenda
09 September 2025
10:00 – Opening announcements
10:05 – Guest speaker presentation
10:15 – Case study presentations
10:45 – Live Q&A session
10:55 – Closing comments
11:00 – Event close