Best practice sharing
Hear from your peers on their best practices in the employer branding world
Join us for a day of insightful discussions with like-minded peers and hear from our range of expert speakers on the all-important topic of employer branding in your recruitment process.
An one-day conference in the heart of London, leading with thought leadership presentations and peer-to-peer roundtables, leaving you with actionable insights into building an effective employer branding strategy.
Increasing quality conversions
Why quality should always win over quantity
Global strategy
Building brand consistency locally and globally
Engagement
How to gain buy in from internal stakeholders
Talent Attraction
Leveraging digital platforms to optimise brand presence
Data-driven Decision Making
Building a compelling case based on deep insight
Agenda
03 July 2024
In this session, Sam Davies and Rhian Kiernan will explore:
- Why is employer brand advocacy important?
- How do you find ambassadors and then grow the community? Should it be top down or bottom up?
- How many people should you aim to turn into ambassadors? What % of your headcount?
- What type of content works for employer brand advocacy?
- How do you engage ambassadors to share content? What comms channels should you use? What rewards should you offer for participation?
- How do you demonstrate ROI back to the business?
Organisations are constantly on the lookout for candidates that demonstrate not only high IQ scores, but also high levels of emotional intelligence. What many fail to recognise is the flip side of this coin - emotionally intelligent candidates are also using that skill to evaluate you as an employer, and many are falling short.
Join Simon Partington & Tom Oliver as they'll offer practical advice on how organisations can use authentically produced film at every stage in the recruitment cycle to create emotional connections with candidates.
In this session, David Thompson will uncover:
- 10 of those most common mistakes that span the entire EB lifecycle
- Why they happen and their impact on EB effectiveness
- How you can learn from the mistakes and avoid making them yourself
In this session Bill Davidson will be discussing strategies for optimising your online presence, including social media, employer review sites, and career websites, to showcase your employer brand effectively.
- Exploring how to identify and articulate your company's unique values, mission, and culture to attract top talent authentically
- Highlighting the importance of empowering your employees to be brand ambassadors and share their positive experiences, both online and offline
- Learning how to develop engaging storytelling content that resonates with your target audience and communicates your employer brand message effectively
Join Amy Furnival as she covers:
- How to help candidates self select in...and out of the recruitment process
- Why quality should always win over quantity
- Improving the candidate experience
- Helping TA find the right applicant faster, and reducing time to hire
Join Matt Doyle, Head of Talent Acquisition & Employer Brand at Play'n GO, as he shares his Employer Brand journey. He'll discuss:
- Why we went alone and created our EVP and Employer Brand in-house
- Do constraints result in better creativity?
- How to be clear on your outcomes and what you want to achieve
- Being a disruptor - how to compete, in a different way
- Pros and cons from our journey, learnings and self-reflections
In this session, Mariah Garcia will be discussing:
- The role of inclusive employer branding in today’s battle for talent
- Actionable strategies for developing an inclusive employer brand
- How to engage and empower internal communities as brand champions
Speakers
Why attend
Best practice sharing
Unrivalled speaker content
Be inspired by success stories from talent professionals from tech, healthcare and retail industries
Strategic roundtable discussions
Strategic roundtable discussions
Hear from your peers on their successes, challenges and changes within TA
Expert guidance
Learn from industry-leaders from world-class organisations
Networking opportunities
Networking opportunities
Grow your network at our dedicated lounge areas and post-event drinks
Offers, goodies and competitions
Pick up some treats for your team and be in with the chance to win big prizes!
Register for the event
“It has been absolutely brilliant working with you and I think what you're doing for recruitment and the events industry as a whole is highly commendable.”
“I felt the conference was really good with some great sessions throughout the day. Certainly some pointers and tips I’ve taken away from this.”
“Great insights to a new processes being launched. Good to be able to see another company of similar size go through a transformational change with success.”
Gold Partners
Silver Partners
Venue
10 Union Street, 10-18 Union Street, London, SE1 1SZ
0203 916 5025